AI Insights · Timothy · January 2023
Top 5 Virtual Fitness Programs on iOS in Europe Q4 2022
Discover the performance trends of the top 5 virtual fitness apps on iOS in Europe during Q4 2022, including downloads, revenue, and active users metrics.
Throughout the fourth quarter of 2022, the top 5 virtual fitness programs on iOS in Europe exhibited various performance trends in terms of downloads, revenue, and active users. Below is a detailed overview of each app's performance, based on data from Sensor Tower.
Sweatcoin Walking Step Counter
During Q4 2022, weekly revenue for Sweatcoin Walking Step Counter saw a gradual decline from approximately $25.6K at the end of September to around $11.7K by the end of December. Weekly downloads fluctuated, peaking at around 68.5K in late September and dropping to about 36.3K in the last week of December. Active users also decreased, starting at approximately 2.1M in late September and ending at about 1.1M in late December.
WeWard - The Walking App
WeWard - The Walking App did not generate any revenue during this period. Weekly downloads showed a downward trend, starting at around 40.2K in late September and ending at approximately 41.8K by the end of December. The app maintained a relatively stable number of active users, fluctuating between 3.2M and 3.4M throughout the quarter.
Mi Fitness (Xiaomi Wear Lite)
Mi Fitness (Xiaomi Wear Lite) also did not report any revenue in Q4 2022. Weekly downloads experienced a notable increase towards the end of the quarter, rising from around 35.3K in late September to approximately 71.8K in the last week of December. Active users displayed a similar trend, increasing from about 78.6K to 102.3K during the same period.
HUAWEI Health
HUAWEI Health generated minimal revenue, with occasional spikes such as $34 in late September and $11 in mid-December. Weekly downloads remained fairly consistent, with a significant rise in late December, reaching around 70.5K. Active users fluctuated slightly, starting at approximately 288.7K in late September and ending at about 283.7K in late December.
Strava: Run, Bike, Hike
Strava: Run, Bike, Hike saw substantial weekly revenue, peaking at around $588K in late September and experiencing fluctuations throughout the quarter, ending at approximately $519K in late December. Weekly downloads varied, starting at about 44K in late September and peaking at around 49.4K in the last week of December. Active users showed an upward trend towards the end of the quarter, increasing from approximately 1.5M in late September to around 1.5M by the end of December.
For more detailed insights and data, please visit Sensor Tower.